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Celebrate Our Journey With Us: H2BAR Over The Years

Then + now!

shark tank h2bar

Photo Credit: ABC

By: Adrienne + Stephanie Vendetti

Thank you for being a part of our journey.

If you do not know, How to be a Redhead was the opening segment for the February 16th episode of Shark Tank (Episode 14, Season 15). The purpose of How to be a Redhead has always been to empower redheads to feel confident, look amazing and rock their beauty. Red hair is more than a color, it’s a lifestyle. The journey to now has been amazing and we’re so happy to have all of you with us.

Take a scroll with us to see how we grew into the redhead beauty brand we are today, and don’t forget to share with us how/when you found us in the comment section:

Spoiler: Yes, the sharks wore red wigs!



We wanted to create an online beauty presence for redheads that we wished we had growing up. was born on 1.11.11 and the “early days” were spent in NYC coffee shops and at events spreading the word about this new concept.


We started to bring to life with Rock it like a Redhead events! We hosted these redhead beauty events in NYC, Austin, Nashville, Seattle and Chicago.


This year was spent building press and How to be a Redhead had a big spread in the Thanksgiving edition of the New York Times.


From talking to guests at the events, we discovered many redheads wanted us to ship them redhead-approved products we recommended on the website. We launched the H2BAR Box which ships redhead-approved beauty items to customers. We also found out we got a book deal and we got started writing the “How to be a Redhead” book…


We spent 2016 traveling to 16 different states for the “How to be a Redhead” book tour!


We launched’s e-commerce store and along with the H2BAR Box, we shipped thousands of packages monthly (and still do). We also spent time promoting H2BAR and you’ll see there is truly Instagram vs. Reality!


We started developing the beginning concept of the H2BAR beauty line. We brought the conversations to Zoom during COVID times


From the first beauty product to now, we currently have 14 products (and counting) in the H2BAR beauty line and continue to grow


This leads us to February 16th! Missed the episode? Watch us represent redheads on Shark Tank on ABC, Hulu and Disney+.

Stream the episode on Hulu, YouTubeTV and Disney+. Rock it like a Redhead!